Trump’s Inauguration Ratings Down Bigly From Biden’s
"Altogether, Trump’s triumphant return to the White House drew an average total viewership for the day (tracking from 10:30 am to 7:00 pm ET) of 24.59 million viewers, reported The Wrap. That figure is based on combining viewer numbers from fifteen networks: ABC, CBS, NBC, Merit Street Media, Telemundo, Univision, CNBC, CNN, CNNe, Fox News Channel, Fox Business Network, MSNBC, Newsmax, NewsNation, and PBS.
That number of 24.59 million viewers was 27% lower than Biden’s 2021 inauguration (33.76 million viewers tracked from 17 channels) was 19.75% lower than Trump’s first inauguration in 2021 (30.64 million viewers across 12 networks: ABC, CBS, NBC, MSNBC, CNN, Fox News, Univision, Telemundo, CNBC, Fox Business Network, Galavision, and HLN).
The Wrap also analyzed the demographic breakdown of the viewers. Monday’s audience drew 1.43 million viewers ages 18-34, 4.67 million viewers ages 35-54, and 17.4 million viewers over 55, while the audience from 2021 was 2.85 million viewers ages 18-34, 8.21 million viewers ages 35-54, and 21 million viewers over 55."