I was briefly listening to the Twins radio broadcast on xm at the start of the game while I was running an errand and the Twins announcers were saying that the Twins social media employees were really trying hard to drive up interest in the team this year because the fan base has been very lackadaisical so far.
Part of that is they aren’t really good, the other part is a segment of fans are boycotting until the Pohlads sell the team.